LIAT ELLERT
Growing up in the Golan and being deeply involved in policy planning and decision-making for the government for many years, I’ve observed numerous minimal and repetitive action plans. As Israel faces one of its most significant tests amidst ongoing conflict, a crucial question looms: How can we not only achieve military victory but also emerge socially and economically stronger, especially in our northern and southern regions? The transformation of these areas into thriving regions capable of attracting thousands of new residents over the next decade is essential for our future success. Now is the time for a new approach.
A new approach for ‘the day after’
The current conflict has not only tested Israel’s military resilience but also exposed the vulnerabilities and untapped potential of the northern and southern regions. Reflecting on the past, after the Second Lebanon War, the Israeli government implemented a significant rehabilitation program in the North and Haifa. While this program made important strides in rebuilding infrastructure and supporting local authorities, it highlighted the need for integrating more robust social and economic strategies to ensure comprehensive development. Strategic planning for the future must not merely aim to restore what was lost but should seize this moment to fundamentally transform these areas into thriving hubs of innovation, culture, and economic activity. This vision requires a bold departure from past practices, embracing a more holistic approach that can truly revitalize these communities.
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