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30 April 2024

How the BJP Wins Over Women

ANIRVAN CHOWDHURY

India has experienced a decade of political churning with little sign of abating. With the rise of the Bharatiya Janata Party (BJP) in 2014, India’s conservative movement has found new wind in its sails. This rejuvenation has sparked a wave of cultural revivalism, reshaped party systems, altered caste equations, and prompted a shift toward mercantilist economic ideologies.

Adding to these winds of change, the past decade and a half has witnessed a remarkable increase in women’s political participation, which has led to a scramble among political parties to consolidate the “women’s vote” with varying degrees of success. 

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