Text: The adage, “If you’re not paying for the product, you are the product[1],” cannot be further from the truth in the age of social media. Every user’s click and purchase are recorded by private entities such as Facebook and Twitter. These records can be utilized by other nations to gather information on the United States economy, intellectual property, as well as information on government personnel and agencies. This collation of data can be packaged together and be used to inform operations to prey on U.S. personnel. Examples include extortion through ransomware, an adversary intelligence service probing an employee for specific national information by appealing to their subject matter expertise, and online influence / radicalization.
It is crucial to accept that the United States and its citizens are more heavily reliant on social media than ever before. Social media entities such as Meta (formerly Facebook) have new and yet to be released products for children (i.e., the “Instagram for Kids” product) enabling adversaries to prey upon any age a potential. Terrorist organizations such as Al-Qaeda utilize cartoons on outlets like YouTube and Instagram to entice vulnerable youth to carry out attacks or help radicalize potential suicide bombers[2].
While Facebook and YouTube are the most common among most age groups, Tik-Tok and Snapchat have undergone a meteoric arise among youth under thirty[3]. Intelligence services and terrorist organizations have vastly improved their online recruiting techniques including video and media as the platforms have become just as sophisticated. Unless federal, state, and local governments strengthen their public-private partnerships to stay ahead of growth in next generation social media platforms this adversary behavior will continue. The national security community has tools at its disposal to help protect Americans from being turned into cybercriminals through coercion, or radicalizing individuals from overseas entities such as the Islamic State to potentially carry out domestic attacks.
To counter such trends within social media radicalization, the National Institutes of Justice (NIJ) worked with the National Academies to identify traits and agendas to facilitate disruption of these efforts. Some of the things identified include functional databases, considering links between terrorism and lesser crimes, and exploring the culture of terrorism, including structure and goals[4]. While a solid federal infrastructure and deterrence mechanism is vital, it is also important for the social media platform themselves to eliminate radical media that may influence at-risk individuals.
According to the NIJ, there are several characteristics that contribute to social media radicalization: being unemployed, a loner, having a criminal history, a history of mental illness, and having prior military experience[5]. These are only potential factors that do not apply to all who are radicalized[6]. However, these factors do provide a base to begin investigation and mitigation strategies.
As a long-term solution, the Bipartisan Policy Center recommends enacting and teaching media literacy to understand and spot internet radicalization[7]. Social media algorithms are not fool proof. These algorithms require the cyberspace equivalent of “see something, say something” and for users to report any suspicious activity to the platforms. The risks of these companies not acting is also vital as their main goal is to monetize. Acting in this manner does not help companies make more money. This inaction is when the government steps in to ensure that private enterprise is not impeding national security.
Creating a system that works will balance the rights of the individual with the national security of the United States. It will also respect the rights of private enterprise and the pipelines that carry the information to homes, the Internet Service Providers. Until this system can be created, the radicalization of Americans will be a pitfall for the entire National Security apparatus.
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